Storytelling, email marketing, SEO, and social media.
Leading with data, measurement, and innovation.
Creative Marketing Strategy
Powerful marketing starts with purpose. I bridge the gap between strategic intent and creative execution, ensuring every campaign speaks clearly, looks stunning, and performs brilliantly.
Strategic Execution
From digital campaigns and video production to web development to events, I draw on a wide spectrum of marketing tools to elevate every project. I craft brand identity, boost social engagement and bring fearless creativity to the work.
Expertise & Passion
Effective productions require equal parts of knowledge and a drive to deliver. This philosophy isn’t just a mantra—it’s the foundation of a career built on bringing bold ideas to life.
Case StudIES
The World of Harry Potter
How do you make sure consumers engage with the brand’s merchandise?
How can you help parents envision a Hogwarts celebration?
Working with the Harry Potter team, we built a campaign around the dream world of this unique brand.
The resulting content was published on social media, CTV, and paid online packages.
Producer / Director
Website Concept and Creation
Working with Harken Capital senior management, we energized the brand by re-launching the company website.
We recorded testimonials, designed interactive pages, and detailed the company history.
KICKS USA
Understanding the aspirational minds of young athletes, a marketer needs to walk the line between performance and fashion.
The brand must feel exciting, yet accessible.
We combined quick shots with amazing moves, unique lighting with multiple colors.
We published this content to large format screens throughout the KicksUSA chain.
Producer / Director
PCHI
Graduation is a special time. Parents are looking for ways to make the occasion unforgettable.
Yet they often don’t know where to start.
We built a graduation event that takes advantage of everything the world’s biggest celebration store has to offer.
PRODUCER / DIRECTOR
Commercial Campaign
I worked closely with Full Steam Staffing – a national labor company that hires tens of thousands of associates everyday.
Full Steam needed associate recruitment videos to inspire their next level of growth. We filmed in Full Steam offices, as well as on the warehouse floor – showing clients and associates that Full Steam is organized, energized, and trustworthy.
Television Series
Mysteries of The Church
From the creation of the papacy, to the mystery of repentance, this 10 part series looked at fascinating aspects of religious history and how lessons of the past can inform us today.
I enjoyed scriptwriting, directing and producing through the episodes of this show.
